Evaluate good ideas from bad. Understand effectual action and why it is a great predictor of a startups success. Understand effectual action and how it is a great tool for the new entrepreneur for picking ideas. Understand the difference between effectual action and Lean Startup. Identify the 7 stages an idea grows through and what needs to happen at every stage. Fill a whiteboard with amazing ideas generated by the I.D.E.A.T.I.O.N. process. Identify trends and how they are indicators for potential new markets and ideas And MORE